AG Magazine Marketing

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In my years as an Art Director in the Marketing Communications Department at American Girl, I was immersed in the world of catalog and magazine marketing and had lots of opportunity to create fun designs that appeal to girls. Now as a freelance contractor I continue to team up with Rebeccasterner.com to create American Girl direct mail projects that get results.

“Carrie first designed a longtime control direct mail package for us. Then she exceeded its results with a package which lifted response by 30% and became our new control for 2 years. She knows how to design direct mail that works because she understands what drives prospects to respond.”

Shawn Niebeling, Marketing Manager, American Girl magazine